PLENTY TO SEE, ONE MAP

There's a lot going on when it comes to watches here. To make it easier, all the places recommended on this site are also captured in a Google map to help you plan your visit and find your way around.

WATCH SITES

An overview of the key places to visit on a typical Bienne watch tour, including the Omega museum, Planet Swatch, the original Rolex workshop, and more.

WATCH SHOPPING

Authorised dealers or harder to find vintage shops, here are a few independent pointers on the best places to buy watches made in Bienne, in Bienne.

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"Made in Bienne" is an independent project by a local watch lover to make accessible the wonders of the world's capital of watchmaking to fellow watch lovers everywhere. Read more

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Located midway between Geneva and Zurich, Bienne is the world's capital of watchmaking. A town of 55,000, it hosts the headquarters of legendary brands such as Omega and Swatch, as well as the largest Rolex production site. The Swiss Watch Federation is also in Bienne, and so are based many other fantastic watch companies including Hamilton, Hermès, Doxa, Urban Jürgenssen, Armin Strom, Glycine and Ebel, to name a few. 

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