3 Reasons Why Bienne is the Capital of Swiss Watchmaking

Being the capital of Swiss watchmaking is a title that a few cities can legitimately claim. Geneva, of course, including its suburb Plan-les-Ouates, is home to Rolex and Patek Philippe, the hard-to-dispute champions in their respective categories. It is also where the main industry get-togethers are held, Watches & Wonders and Geneva Watch Days, especially now that Baselworld is out of the picture. More generally, it is the front window, between the boutiques and brand signage above the lake, for Swiss watch companies to the world via one of its most cosmopolitan cities.
Charles-Louis Muri, 40 Years Selling Watches, from Bienne to the World

25 years ago today, Charles-Louis Muri opened his magnificent vintage watch and clock boutique, in the Bienne Old Town. 15 years before that, he had started his trade on the same street, Rue Basse, just a few meters away. Even if Mr Muri often regrets not having as much to offer than two decades ago, there are always great finds, very reasonably priced, behind his door. Over the past few years, an Omega split seconds pocket chronograph, a 1960s Tudor Ranger, several Vulcain Cricket alarm watches and even a rare book are among the purchases that friends or myself have made here